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Events › Marketing Vision 2019 – ITSMA’s Annual Conference & Awards Ceremony

Marketing Vision 2019 – ITSMA’s Annual Conference & Awards Ceremony

October 14, 2019 - October 16, 2019

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  • Event, North America
  • MIT Samberg Conference Center, Cambridge, MA

ITSMA’s annual conference on”what’s next” for B2B services and solutions marketing. 

Marketing Vision 2019 Logo

Marketing Vision is the one industry event focused exclusively on marketing excellence and leadership for B2B services and solutions in the connected economy–and this year we’re celebrating the 25th anniversary of our event!  Our 2019 program promises to provide insight and best practice examples for marketers to apply to their own organization in this era of digital transformation.


We have a great line-up of speakers with presentations that will challenge your thinking:

One of the highlights of Marketing Vision is our Marketing Excellence Awards Ceremony, which honors companies that have demonstrated the pursuit of excellence in the four most critical aspects of success: strategy and planning, innovation, execution, and business results.

Take a look at our 2018 MEA winners!

Small venue with engaged attendees, allowing for excellent opportunities to share stories, best practices, and challenges.

Julianna Benedick, Marketing Director, Panasonic

Who Should Participate & Why

Marketing Vision is designed for marketing, strategy, and business development executives and professionals who want to learn from industry peers, explore relevant new thinking, bring their marketing practices to the next level, and network with like-minded leaders.

Extend your learning with one-on-one advice: Schedule a side meeting with an ITSMA expert to dig deeper into critical issues, challenges, and opportunities.

Bring your team, too: Virtual meetings are convenient, but face-to-face time is priceless. Share the learning with colleagues and leverage conference content and connections across the organization:

  • Convene a team meeting before or after the conference to explore new approaches for the next calendar year
  • Help team members learn new skills and elevate their perspective
  • Reward and recognize your team’s hard work

Sponsorship Opportunities

Sponsoring ITSMA’s annual Marketing Vision conference is a great way to showcase your brand strength and gain visibility with senior-level marketing and sales executives. Several opportunities are available to meet your needs and budget. Contact Dirk Mullenger at dmullenger@itsma.com for more information.


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Hotel and Pricing Information

Pre-conference workshops are included with conference registration, or available separately at a cost of $595 per member and $795 per non-member.

The conference early-bird rate is valid until August 30th. For members that means $1,795, and for non-members $2,095. The conference fee includes handout materials, pre- and post-conference workshops, continental breakfasts, lunches, refreshments, receptions, and Awards ceremony.

Contact ITSMA for details about special discounts for three or more participants from your organization at lhafer@itsma.com.

Special Requests
If there is anything we can do to make your participation in this event easier, please complete the appropriate space on the Registration Form or contact Laura Carroll at lcarroll@itsma.com or +1 781 862 8500, x121.

Dietary Restrictions
Please let us know in advance if you have any dietary restrictions so that we can plan accordingly and make your experience at the Conference a good one. Please enter the information in the appropriate space on the Registration Form or contact Laura Carroll at lcarroll@itsma.com or +1 781 862 8500, x121.

International Travelers
Effective January 20, 2010 inbound travelers to the United States from Visa Waiver Program countries may be denied boarding by the airlines if they don’t have ESTA authorization. U.S. Electronic System for Travel Authorization (ESTA) information: https://esta.cbp.dhs.gov/esta/

Reservations: Hotel accommodations are the responsibility of the registrant. ITSMA has reserved a block of rooms on a first-come, first-served basis at the Boston Marriott Cambridge hotel, located across the street from the MIT Samberg Conference Center. The reservation deadline, to ensure availability and our special rate of $339/night, is September 20, 2019. To make your reservation, you can either book online or call Marriott Central Reservations at 1-800-228-9290 or the hotel directly at +1 617 494 6600 (Reservations Department) and mention ITSMA’s annual Marketing Vision conference. 

Hotel Information
Boston Marriott Cambridge is ideally situated in the vibrant Kendall Square neighborhood, just a short distance from landmarks including Massachusetts Institute of Technology (MIT) and Harvard University; downtown Boston is only moments away. Beautifully refurbished hotel rooms and suites showcase modern design, deluxe bedding, modern bathrooms and TVs with Netflix and Hulu access. Additional amenities include the 24-hour Fitness on Demand and delicious American cuisine at Champions – a favorite hangout for hotel guests and locals alike. 

The Boston Marriott Cambridge
Two Cambridge Center, 50 Broadway, Cambridge, MA 02142
Venue phone: +1-617-494-6600
Venue website: https://www.marriott.com/hotels/travel/boscb-boston-marriott-cambridge/

Alternate Hotels:
Harvard Square Hotel 
Sheraton Commander 
Hotel Veritas
Hyatt Regency Cambridge 
DoubleTree Guest Suites 
Royal Sonesta Cambridge 
Hotel Freepoint 

Cancellation, Refund, and Photo Policies

Cancellations and substitutions must be in writing and forwarded to ITSMA via email to lcarroll@itsma.com.

  • Full refund or future event credit given 30+ days prior to the event
  • $250 cancellation fee 15–29 days prior to the event
  • No shows will incur the full event fee
  • Substitutions for this program must be approved by ITSMA prior to the start of the program

Participants at this event agree to allow ITSMA to take photos during the event. Pictures captured by ITSMA’s photographer may be used in future promotional materials or presentations. For questions or concerns, please contact us at info@itsma.com.



MIT Samberg Conference Center, Cambridge
50 Memorial Drive, Cambridge, MA, 02142
Venue phone

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